Creative Marketing Brochures Boston
Catalogs, Data Sheets & Trifolds
Creative Marketing Brochures Boston:
If you are searching for any of the following topics:
Creative Marketing Brochures Boston; Catalogs, Technical Data Sheets
and Trifolds. Elegant, Quick and Affordable
Look no further. You'll find it at The
Cheshire Group!
 Brochures
represent one of the most popular and busiest business areas for The
Cheshire Group. From simple trifolds up to multiple page catalogs, annual
reports and capabilities brochures, we have written, designed and produced
literally hundreds of brochures.
A simple trifold brochure is constructed of an 8-1/2”
x 11” sheet, folded in thirds, allowing six panels for the
development and presentation of a theme and subject. These small
brochures are popular choices for direct mail and sometimes feature
a perforation, to allow one panel to return a response to the
advertiser. Product and capabilities brochures present corporate
stories, and gate-fold and half gate-fold brochures are especially
useful for presenting corporate impressions and product information.
From the initial concept right through printing, The Cheshire Group
is well equipped to handle all aspects of brochure production: design,
layout, copy, management of digital files, scans, and photo retouching.
We maintain an extensive library of stock photography and clip art to
bring color and life to your brochures, and our illustrator is always
available when you need original, one-of-a-kind art. Or, if clients
prefer their own advertising art, we have our own advertising illustrator.
Stock photography and desktop publishing have helped lower the production
costs of many brochures, and The Cheshire Group is careful to consider
economics when designing brochures for clients.
We apply "The creative equation" to corporate communications:
one part talent, one part ability to connect the successful results
of past efforts, and one part "Edison factor" (perspiration).
We have more than thirty years experience in professional advertising,
marketing and communications.
Corporate Communication simply means business people talking to other
business people. High tech people selling product into their markets...service
professionals reaching out to their clients...even managers of charitable
and nonprofit organizations seeking contributions---every business
uses corporate communication.
With the dominence of web based advertising and the importance of corporarte
web sites, the production of corporate and product brochures is still
vital in getting your story out. There has been a noticeable reduction
in the production of business-to-business brochures during the past
few years, We have found encouraged our clients to produce well designed
brochures with this difference. Distribution is now handled online in
the form of Acrobat® PDF files. This save asignificant sum of money
in printing costs and permits quick revisions to the content of the
brochures. Today the creation of brochures is still vital but it can
now be done for significantly fewer dollars.
Copywriting at The Cheshire Group is an art and a craft. Copywriting
takes numerous forms: advertising copy, brochures, direct mail, newsletter,
all forms of internet advertising, press releases and articles all involve
copywriting. Copywriting requires us to weave creative concepts and
the solutions to marketing problems into readable prose. We sometimes
use copywriting to educate our clients’ markets to new products
or techniques. We take great care to keep our copy concise and clear.
We help our clients communicate with their markets... with their  sales
forces... with their customers and clients... even with others within
their organizations. We do this through a variety of media that includes
print advertising, web advertising and web sites, direct marketing,
newsletters, brochures, catalogs, technical data sheets and applications
notes, identity packages and public relations. So no matter what your
creative needs are, from traditional print advertising to the latest
web authoring designs with Macromedia Flash effects or javascripts,
turn to the Cheshire Group.
At The Cheshire Group,
you'll discover an easy to use, information packed web site.
Click here to learn more about Creative Brochures.
|